AlSadu Street a modern landmark, blending history, culture, and innovation, as well as uniting tradition with contemporary design.
The Sadu patterns were transformed digitally and rendered in a graphic design that meet the nature and shape of the street without altering the motifs and patterns.
Concept and Implementation
The inspiration for AlSadu Street came from our comprehensive studies of the design patterns from our permanent collection of Sadu pieces and transferring it digitally and rendering it in a graphic design with updated specifications that meet the nature and shape of the street without changing the motifs and patterns.
During the design process, a graphic structure was created for the street to shape the Sadu motifs to match the shape and size of the bricks.
Some of the difficulties that we faced during designing the graphic structure is using the Sadu motifs in a round shape to match or go with the roundabout.
300 hours 10 workers 190,000 bricks
Project duration: March – September 2023
Specially made multi-purpose Kuwaiti bricks were used in colors that match the Sadu motifs.
The bricks took two weeks to make from the time of ordering.
All the materials used in the AlSadu street were made locally in Kuwait.
The completion of the project was supervised by AlSadu society, also with the assistance of Kuwaiti engineers from the Ministry of Public Works and the Ministry of Electricity and Water.
It honors Kuwait’s traditional Bedouin weaving, known as "AlSadu," showcasing the creative expression and expertise of women weavers.
Governmental entities that participated in the project:
Crown Prince Diwan
Al-Diwan Al-Amiri
AlSadu Society
Ministry of Public Works
Ministry of Electricity and Water
Ministry of Information
Ministry of Interior
Public Authority for Roads and Transportation